The JJ Way™ is a system of maternity care that has proven itself over time as a valuable tool in being able to help women and families reach their goal of a full term healthy baby and a positive pregnancy experience. Jennie Joseph (hence the JJ) an experienced and accomplished midwife, designed her system in order to enable the women in her practice to participate fully in their pregnancy and birth. By involving the entire family whenever possible and encouraging a team approach, she has seen the improvement not only in better outcomes but in over-all satisfaction with the total childbearing experience. Jennie’s practical steps, simple techniques and non-medical interventions help move her clients towards the most fulfilling, rewarding and safest experience possible.
Jennie Joseph has been developing a maternity healthcare system over the last ten years which has finally come to fruition and is currently being launched in the health care arena. Her system combines elements of a midwifery model of care but also encompasses her own special brand of healthcare delivery, aptly named The JJ Way™. The JJ (Jennie Joseph) Way™ has become renowned for its ability to bring forth optimal pregnancy outcomes and has established that no matter what the health status or situation of the mother, her best possible outcome can be achieved using this method. A recent study conducted on 100 of Jennie’s pregnant clients, who might have been considered to be at risk for a poor pregnancy outcome such as low birth weight or prematurity, revealed unparalleled results with an average birth weight of 7lbs 7ozs and 95% of babies being born at full-term.
The March of Dimes reports, “The preterm birth rate has increased more than 20 percent since 1990. The data can be found at www.cdc.gov/nchs
Prematurity is the leading cause of death in the first month of life, and even late preterm infants have a greater risk of respiratory distress syndrome (RDS), feeding difficulties, temperature instability (hypothermia), jaundice and delayed brain development.
In 2005, preterm birth costs the nation more than $26.2 billion in medical and educational costs and lost productivity. Average first year medical costs were about 10 times greater for preterm than for term infants.” www.marchofdimes.com 2007.
Even in the absence of any particular risk factors Jennie’s method has impacted the level of enjoyment, confidence and satisfaction during one of the most pivotal times in a family’s life.
Key components of The JJ Way™ include listening to women, respecting and honoring their wishes, hearing their concerns and responding to their questions. Empowerment and involvement in their own healthcare enhances the experience of pregnancy, birth and parenting for women and their partners. The JJ Way™ particularly aims to fill in the gaps left by the traditional approach to maternity care where women can feel overwhelmed, ill-informed and scared by the ‘busy-ness’ of physicians offices and hospitals.
Jennie has set forth parameters and guidelines for care which can be easily duplicated and emulated by health professionals providing maternity care. The implementation of this healthcare delivery system is simple, cost-effective and rewarding. The outcomes speak for themselves.
